A marketing project management contains all the strategies that a company will perform to reach its marketing targets. Marketing project plans usually summarize marketing activities on a monthly, quarterly or annual basis. Trying different marketing tactics without a clear plan doesn’t work for you. Therefore, with the use of this free excel template you can consider the following points for your next marketing project –
- Overview of your business’s marketing tools, advertising goals, and competitors
- Explanation of business’s current marketing position
- Key performance indicators for tracking
- A record of your business’s target and customer needs.
How to Create an effective Marketing Project Management Work flow ?
The marketing project management Template offers a week-by-week and month-by-month dashboard. The template is customized to fit the particulars of your unique marketing management plan. After that, it informs the progress of all project tasks with a printable method. So, as the marketing project manager, you have to present your marketing project plan and marketing campaign to your supervisor.
- Use this marketing Project management
- Outline the needs program in your community.
- Enter the data points you collected and needed for the new program.
- Identify the marketing strategy for your new program.
- Explain when and how you will estimate your marketing project plan.
- Identify a projected timeline and evaluation.
Lastly, your marketing management will include a list of your marketing plans.
List your Project Information
Firstly, add your tasks under the Task Name column. A hierarchy is already formatted for you in the Template. So, be sure to enter the project, product, design and review to the Section Columns. Secondly, enter your Tasks, Status, Owner and Assigned to in similar columns. On the left side of each column, attach files directly to a task or start a discussion about a certain item like Research, Advertising and Product Analysis.
Add Start and End Dates
A Column for Actual and Estimated Costs from Starting Date to End Date. Add start and end dates for each task. This worksheet will automatically adjust the dates in your table. Click a cell in either date column.
Customize Fonts and Colors in Your Management
To change the font type and size, or bold, italicize or underline text, click the columns with the text you want to change. Change the background color of a row, click the Left grey cell to highlight the entire row. Calculations are automatically done with Formulas.
Importance of Marketing Plan
It defines the marketing goals of the business that align with the corporate mission and vision of the company. The marketing goals indicate where the company wishes to be at any specific period in the future. State and review the marketing mix in the terms of marketing – Product, Price, Place, Promotion, and Performance.
How to download and use MARKETING PROJECT MANAGEMENT Excel template ?
To use this free MARKETING PROJECT MANAGEMENT template, you should have Microsoft Office/ Microsoft Excel installed in your system. After installing Excel or Spreadsheet, download the zip file of this template, extract the template using WinRAR or 7Zip decompressing software. Once extracted, you can open the file using Excel and start entering data or customizing the template.